Overview
Nine marks across trucks, hoardings, and paperwork, none of them wrong enough to retire on its own. We audited every surface first and only drew after the list was down to one. A single mark, and a repaint schedule the fleet manager wrote himself.
Problem
Nine marks across trucks, hoardings, and paperwork, none of them wrong enough to retire on its own.
Approach
We audited every surface first and only drew after the list was down to one.
Outcome
A single mark, and a repaint schedule the fleet manager wrote himself.
A 40-year-old builder that had accumulated nine logos and used all of them at once.
Nine marks across trucks, hoardings, and paperwork, none of them wrong enough to retire on its own. We audited every surface first and only drew after the list was down to one.
A single mark, and a repaint schedule the fleet manager wrote himself.
40 windows • Branding • Quarry — Construction brand refresh